Techssocial | Mobile phones are available in every section of the world. Mobile is the most powerful tool these days because of its exclusive features and easy working. Check out this article for Mobile App Development.
Almost there are over 4.68 billion mobile phone users in the world and the number is growing every day.
The apps make life very simple and easier. Mobiles apps make complex tasks into simpler ones. But, in the competitive world, the number varies for android and ios users. There are 2.57 million apps for android customers and 1.84 million apps available for ios users. Both provide the apps for the benefits for the users.
A thriving mobile app combines several features that satisfy the customer and business needs to make it different from others. In this, we will look upon the best practices to make a favored app.
Now, how to stand out in the competition and make your app look attractive among other apps? And, what kind of design practices must be followed for a successful mobile app?
The right strategy and deep study are very essential for mobile app development. Here, in this article, we will outline ways to develop a successful mobile app.
Table of Contents
Best Design Practices For Mobile App Development
Clear your business objectives
Before you start developing an app make sure you completely understand the objective of the app. You must be clear about why you are creating the app? What features do you want in the app and figure out how you can develop the app? If you are clear about the real concepts and reasons for creating the app you will be one step ahead from rivals. Consider some given facts below:
- Look at your audience.
- Do the analysis of the business.
- Keep your business socially active.
- Make a budget plan.
Recognize Your Audience
Before creating an app it’s essential that you must understand the vision of your audience. If you know your users correctly then you can easily make a suitable app for them. Now, how to examine the demands of the business. Here are some ways to check:
- Check from the insights of your brand by doing surveys and previous records.
- Analyze from the demographics data such as name, age, gender, etc., research well the target viewers. With the analysis, you can easily know your audience. This would help you to design the app easily.
Business plans
Pre-planning is very essential before composing any app for your business. This is crucial to get a concise description of your mobile app. To determine your concept to others in an easy way is an utmost requirement. Start by broadly defining the app and try to answer some of the following:
- What is the app about?
- What are your expectations from the app?
- How will your app work?
- How can it engage and be useful to end-users?
Define the concept of writing. In this case, less is more. Try to cut out everything that is not needed, this discipline will help lead to clearer, sharper thinking. Make sure to incorporate the core idea of the app, including the key features you are expecting.
Research your competitors
Before developing the app you must do the complete research about your competitors. To be successful in the competition you must do the market analysis to reach the goal.
Focus on your local competitors and global competitors who are working in similar apps. This will fill the gap between your customers and competitors. After evaluating the competition, make sure that you start the reward program for your customers so that maximum clients can engage with your app.
Give the ease to your customers and make the app compatible on the desktop so that you can attract more customers. This way you will be ahead from your competitors and make them happy.
Team
The output of an app depends upon the organization you have. Excellent designers and development teams increase the quality of your mobile application.
So choose your team smartly. Make sure that the mobile app development team has the right skills and talent to generate an app for your business. The best team must give a seamless transition from designing to development. There should be good communication between the teams so that they can share the feedback on the work. The developers must stay up to date with the guidelines of ios and android and technical elements of the business.
Make a layout of features
Simplicity is the key to elegance. So try to make the app with simple and different designs. Anytime when you are creating the layout, ask yourself whether there is any way to make it more simple.
The simple design helps to create the overall design without any cluttering. For better user experience, your website must get rid of anything unnecessary or not useful.
For creating the app you need to know about the functionalities of the app. For that, you must be clear about each and every feature of the mobile app. Make sure you add the creative and aligned features that will give the outline of the previous app.
Make sure you add the important features like eCommerce integrations, Contact us, Forms, YouTube integration, Chat, Push notification, Social sharing, etc.
Build a Prototype
After identifying all the features, hiring a team it’s important to build a prototype. This is the process of taking your ideas and turning them into an application with some basic functionality. A prototype is quite easier to sell your idea to likely buyers who can now truly view the actual benefits instead of just visualizing or reading the description of the product. You can also share the model app with beta testers and get an idea of what changes are required to make it a successful mobile application.
Increase the Social Media Presence
Social media is the best platform to reach the target audience and more engagement with your app. You can promote the app through different channels like Instagram, Facebook, Twitter, Snapchat, etc. These will help to create the hype before the launch. Social media can take your business to peaks and raise brand awareness to users on different platforms.
It will help to identify the audience, generate downloads, and build engagement with potential visitors and convert them into your regular customers. The post and previews make the interest to your landing page.
Make a Strategy
After clearly defining the concepts, make a plan for a successful mobile app. The success or failure depends upon the right approach. For a useful and informative app, everything must be interlinked in an app so that the user can learn easily.
There are some facts that need to be considered for creating a strategy are:
- Make sure that you are precise and clear in your language.
- Must answer all the questions like what, why, where, when, and how before further consideration.
- Track the method and measure the performance.
- Check whether your goals are achievable.
- Analyze the relevancy, whether it meets your needs.
- Set the time for your work.
Security
Security and data protection is the prominent issue of the app. If the app is secure then this shows that there is proper management of information. It is necessary to ensure that your companies are protected from any data hacking or fraud.
To build the trust of the customers, it is vital to protect the data from hacking and make sure after installing the app their app is secure within the device. The security in data raises the customer retention rate and will grow faster.
As everything is stored online in-app, there are chances that data can be lost at any time, so it’s valuable to guard the confidential information with the layer of network security.
Test the App
After making it imperative to test the app before making a launch but this doesn’t mean that you are ready to go live with it. To make your app flawless, you need to test the app within a team in every section of the app. You can build your own app and it is important that you spend some time testing the app intelligently.
Developers who skip out on this step have often suffered badly after this. It may seem that you are protecting up any precious time by skipping this step, but the problem occurs when you make the app live and untested you have to suffer from the problem of errors, bugs, and countless clashes which may be avoided altogether.
Alpha and beta testing are mostly simulated with mobile app development. The operational testing carried out by users or independent testers at the developers’ site. Beta testing checks the version of the audience. This app is very crucial if you want an app to function well.
Promote the App
In this competitive world, it’s important to do marketing and make an awesome app and publish it on the app store. When you are creating and you are offering the solution to the problems. You would have to think about how you would be able to convince them to make a change.
To make your app visible on every platform there are millions of apps on the app stores where you need visibility and marketing online and offline is the way to be ahead from others.
Marketing is not a uniform process where you can move progressively from one step to another. The app provides the functionality that makes your one-time clients to a regular customer. Attracting a new customer is a need for the growth of the business, and converting them to the regular one is equally important.
Promote your app on social platforms like Instagram, Facebook, etc to connect users and to do business effortlessly. This will help to engage new users. It increases the retention rate and executes consistently to make it more successful.
Check on Loading Speed
Speed is something that matters the most on the app. If your app takes time to load then there are chances that users may leave the mobile app instantly. The longer time will put a wrong impression on your audience.
So it’s imperative that your website has fast loading speed. To improve the speed, you need to analyze the factors like how bulky the page is, embedded media on the app. These factors can slow down the speed of the website.
It is better to check the speed before. You can easily optimize the speed of the app by Google page speed insights. This will help to analyze how quickly the application is loading.
Get Feedbacks
Before the launch of your app, conduct feedback from the audience, and check what they are expecting from your app.
You can take the feedback through direct communication with them. In the feedback, you can create the queries, suggestions, and comment sections so that they can easily share their views with you.
There are several in-app solutions to choose from, but we recommend in-app messaging and/or market research surveys.
More communication and data helps you to choose the feedback loop, when the time comes for launch, try to proactively promote customer communication and make it as easy as possible for customers to use your feedback tools. This will give an invaluable result to you.
Wrapping Up
Above we have reviewed some of the best ways to develop the app. With a small effort, you can instantly boost your brand with the right app. A beautiful app will help you to take a broad audience, which will automatically increase the revenue.
You can easily customize the app for your business and promote your business globally. I hope this article will give you vast knowledge about creating a fast app. We would love to hear your suggestions and queries, so feel free to ask in the comment section regarding the mobile app development.
Thank you for reading!!
Morris Edwards is a Manager at Awebstar, a mobile app development company in Singapore which is dealing with web design & development, SEO, PPC, social media marketing and more. Connect with him on Facebook, Twitter, and Awebstar.com.sg.