Techssocial | With the increasing demand for customized web development services to develop a creative and engaging website as per the client’s business, it has become important to hire website designers who can deliver what they promise. Your eCommerce store is your online identity, a means through which you can connect to your audience. Therefore, it is crucial that you make the right choice the first time.
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Top 5 steps to Hire a Website Designer
#1 Start your search with Google
There are so many things and people on the internet now, so the internet is the best place to find and Hire a Website Designer.
Then, go to your search engine and type in things like “web designer + (Your Area)” or “(Your City) + web design” to see what comes up. Because many web designers are willing to work from home, you can also look for candidates on freelance platforms like Upwork, Freelancer, Toptal, and Reddit to find and hire a Website Designer who might be a good fit.
The result pages will show you a wide range of web designers and design teams, each with a different level of experience and knowledge.
Keep in mind that a web designer isn’t always doing everything independently. Some may be small groups of people specializing in one part of the design process. Depending on the project’s scope, they may need to work with other web developers, copywriters, and strategic thinkers.
#2 Examine Their Skill Sets
Web designers are no longer only Photoshop experts. In today’s world, you have creative people who know a lot about online technology.
A web designer should also be up to date on web design trends. So don’t forget to read the bios and service descriptions on the websites.
Here is a list of fundamental abilities your candidate must possess:
HTML/CSS
Web designers should know HTML and CSS at a minimum.
Both languages are essential for creating websites that allow designers to showcase their work. Web designers, unlike graphic artists, must know HTML and CSS.
Hire a web design team that includes a developer. Designers and developers often work together, so even if the designer does not know HTML or CSS, the developer does.
Mobile Optimization
A mobile-friendly website can help you attract and keep clients. For example, your website should appear well on PCs, phones, and tablets. Other terms include “mobile-friendly” and “responsive “.
Test their mobile-first design expertise. Demand that they design a website that automatically resizes to meet any screen.
Content Management Systems
A content management system (CMS) is a software platform for updating websites. WordPress, Drupal, and Joomla! are popular CMS software that allows you to add easily, edit, and delete content.
Hire a Website Designer who works with your CMS. This gives you complete control over your website after launching, to avoid phoning the designer every time you want a change,
Adobe Creative Suite
Photoshop, Illustrator, and InDesign are part of the Adobe Creative Suite. Top web designers utilize these tools to build unique site layouts.
Ask your candidate how they use these tools. Anyone who isn’t an expert isn’t the proper match.
If a candidate doesn’t utilize Adobe Suite, ask why. It’s important to trust their answer before going ahead.
SEO
A website’s primary goal is to acquire sponsored and organic visitors. Getting organic traffic would be difficult if your site designer does not follow SEO best practices.
Designers help search engines find your website. For example, optimizing pictures increases page load speed, and a quicker website ranks better in the SERPs.
It’s tough to assess a candidate’s SEO skills. If unfamiliar with the topic, it is better to consider alternatives.
#3 Examine Portfolios Closely to Develop Your Ecommerce Store
A variety of ecommerce website developers with the talents you need should be available at this point. To find and hire a Website Designer that is the most competent and adaptable, you’ll examine their work samples.
This is a good thing. Web designers build sites for clients. In other words, a designer with a varied portfolio is likely to be competent and experienced.
Consider these variables while comparing portfolios:
- Web Design: Examine the design for aesthetic attractiveness and brand consistency. Look for portfolios that clearly state company objectives.
- Usability: Consider seeing the real sites instead of just looking at screenshots in a designer’s portfolio. Examine how fast the sites load, look, and function. Remember to test the websites’ mobile responsiveness.
- Functionality: Find portfolios with comparable features. If you want to establish an e-commerce site, search for applicants who have done it previously. You may also be more precise. Select and Hire a Website Designer who has already designed contact forms using checkboxes.
The factors listed above will assist you in determining a designer’s commercial experience, area preferences, and culture. This might help you produce content for a specific demographic.
#4 Contact Past Clients
Then contact the companies who have hired the Website Designer you wish to work with. This will help you understand how they function.
Some questions to ask prior clients of a prospect:
- How was working with the designer?
- How do you like their design approach?
- Was the designer on time?
- How much did the designer charge?
- How’s your website? Do you thank the designer for more leads or sales?
Remember that not all bad experiences are the fault of the candidate. In this case, it’s up to you to decide whether it’s the designer or the client.
#5 Meet the Shortlisted Candidates and Pick Your Favorite
Now you should have a list of brilliant individuals with relevant experience, pleased clients, and stunning design portfolios.
Call or meet with each of them. If you intend to hire a team, meet with your key contact.
Your goal is to understand each “finalist’s “approach and estimate their time and cost to complete the job. Choose a designer to whom you feel secure putting your website.
Hemant is Digital Marketer and he has 6 + years of experience in SEO, Content marketing, Infographic etc.