Techssocial | Perhaps you do not know, the month may give a strong impact on some websites that ranks higher in SERPs and some lose its posting in SERPs. On 4th May, Google started to roll over major updates, which called as Google may 2020 core update. This rollover has given an enormous change to their algorithms that further influence tons of websites.
According to Stats, Google updates algorithm many times in a year. If you haven’t checked your website traffic yet, then go and check whether it is up or down. Because of this month, lots of websites have seen major losses and gain in their traffic. For traffic analysis, you can consider Google analytics or as well as Ubersuggest for free.
While checking out, if you have seen a drop in website traffic then doesn’t get panic. Here, I have mentioned some of the best tricks that can boost your traffic. But before considering that, first let us study this major impact on websites and find out which have lost traffic.
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What websites or industries were horrible impacted?
The major industries like pets, health, beauty, travel, people, lifestyle, and many more were impacted. However, every industry was seen an awful period this time, but the least common impacted area was news.
Well, there was a major impact on local SEO too, but it was before Google may 2020 core update.
Here, you should know that there is no connection between High DA and less impact. This means if you’re thinking your site has high domain authority, it was less affected. It doesn’t matter what your domain authority is. If your website is high domain authority then you won’t get traffic continuously.
The major sites that saw lose in traffic such as:
- com
- com
- com
- com
If you’re noticing a loss in traffic, then just improve it right now by doing some simple SEO tricks.
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Revamp your content continually
How many times do you publish the articles? Don’t tell me 1-2 times a week.
If you’re saying yes then you’re losing your potential traffic almost. According to Google trans, a website should update continuously which means a website should publish 4-5 articles in a week so that Google crawls your website easily and keep you on the ranking.
If you do not have much time to assemble an article and publish it on your website, then why don’t you use your previous articles and update them frequently? All you need to do is go through your previous blog posts and update them with appropriate and other useful information. You can either delete or add new information on that blog post, so users will take interest in reading and you will get back your rankings.
Just make sure that the article you are revamping should be realistic and based on Statistics, the user will get complete value of reading. The interesting fact we have seen in our research that lots of websites using this technique to keep in rankings by updating the previous content with readable and usable information. It is a simple yet best technique to get back your website traffic.
Your ultimate goal while updating the old content is to make it valuable for the readers at also it satisfies the following conditions.
- Content should be readable and have relevant information on what users want to know.
- Add infographics, images, and videos for making your content engaging.
- Remove complex sentences and add beneficial points where needed.
- Make sure your content is error-free and SEO optimized.
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Overhaul your Website’s issues
One of the major issues that majorly impact site’s ranking is there SEO issues and other critical errors. Well, it doesn’t mean if your site has errors you won’t rank, but yes it affects according to the current algorithm. The issues like duplicate Meta tags, short descriptions, low word count, etc should be clear.
It has seen that after resolving such issues the websites saw a major boost in the traffic By 10%. Or if you have still SEO errors you have seen dig this month.
To boost traffic and rankings, you should fix it soon.
Final Words
If you follow the above tips there will be a guarantee you will see a huge boost in your website and you won’t get affected with Google algorithms anymore. Good luck!
Hemant is Digital Marketer and he has 6 + years of experience in SEO, Content marketing, Infographic etc.